Word of Mouth

Chris Ledgard goes to Soho to meet the people that work in voiceoverland. He hears the American actor Kerry Shale dubbing over Peter Kay's voice for a cartoon about to be exported to the States. He talks to the people who produce the messages that we hear when we 'phone our banks. He asks a voiceover talent agent (whose own voice people who watch The Weakest Link will recognise) about the changes that have occurred in the industry over the years and he explores what it is that makes a particular voice grab our attention. Producer Sarah Langan.