A team of hustlers - Alexis Conran, Paul Wilson and Jessica Clement - try out some notorious scams on members of the public, filmed with hidden cameras and intercut with interviews from fraud protection experts, police and scam victims. The gang swipe the entire contents of a couple's house, and launch their own range of miracle fat-busting products to help you shed pounds from your wallet. Paul shows a quick and easy way to win a round of drinks from your mates with a proposition bet. The participants featured in The Real Hustle have either been set up by their family and friends or believe that they are participating in another television programme. After they have been hustled for real any monies or property taken during the hustle are returned to them and their consent for the item to be broadcast is obtained so that viewers can avoid being ripped off by the same scam.