Phill Jupitus narrates a series exploring 50 years of British TV advertising. In the world of advertising few items are given a harder sell than household products. The liquids, soaps, sprays and powders on which a multi-million pound industry has been built have revolutionised domestic life and the marketing of these labour-saving devices was the foundation on which the whole industry was created. Contributors include Tim Bell, Sam Delaney, Nicola Mendelsohn, Rula Lenska, Tamara Ingram and Dave Prowse.