The Business - 13/06/2010

Gillian Marles contemplates the age of austerity with spending cuts, rising unemployment, low business start up rates and a poor export market. Her studio guests are Keith Neilson is CEO of Craneware, a Livingston-based company which exports software to the Amercian hospital sector; and Chris Donald, managing director of Glasgow and Edinburgh based wealth management firm, Innovate financial services. Supermodel turned successful entrepreneur, Elle Macpherson, tells the programme about what motivated her to launch her own cosmetics and lingerie company. And Gillian Sharpe reports on a project in East Perthshire which taps into a local network of skills and experience to help others realise their dream of setting up their own business.