The Bottom Line - 11/02/2010

Evan Davis is joined by a panel of top executives from the world of public relations to discuss exactly what it is that they do. He also finds out what advice they would give to companies in crisis; what should they say when it all goes wrong? Evan is joined by chairman of Chime Communications Lord Bell, chief executive of Editorial Intelligence Julia Hobsbawm and chief executive of Edelman UK Robert Phillips.