There are calls for consumers and retailers to start paying more for milk to save the UK's dairy industry. Farming news has been dominated by the continuing fallout from the collapse of Dairy Farmers of Britain. It went into administration owing Ã‚Â£140 million, much of it to members. There have also been warnings that we are 'milking cows to starvation'. Charlotte Smith visits a Gloucestershire farm which is selling up its dairy operation after 60 years in business to ask if consumers and retailers are paying enough for the price of milk.