The Musical - We're in the Money

Julia McKenzie examines the business of how Broadway sells The Musical in "We're in the Money". This programme also considers how theatrical brands like Disney, David Merrick and Andrew Lloyd Webber have been developed. This week's case studies include 'The Phantom of the Opera', 'The Lion King' and '42nd Street'. The programme also features alternative performances of classic musicals from the canon of Forbidden Broadway. With contributors: Alan Menken, Tim Rice, Ruthie Henshall, Richard Stilgoe, Paul Nicholas, Elaine Stritch, New York based critic Mark Riedel and Disney's Thomas Schumacher. This programme also features leading men John Barrowman and Jonathan Pryce. 'The Musical' is written by Brian Sibley and produced for Radio 2 by Malcolm Prince.